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Strategy Analytics: DVD Player Shipments to Hit 22 Million Units This Year

Revenue Growth of 220% Expected, Say Analysts

BOSTON, Aug. 2 /PRNewswire/ -- According to the latest research from Strategy Analytics, manufacturers will increase worldwide shipments of set-top DVD players by 300% this year. Retail revenues across the three major regions (US, Europe, Japan) will rise by 220% to $7bn. This year's market is being driven by the launch of DVD-based games consoles, and DVD recorders will fuel the momentum from 2001 onwards.

These conclusions are presented in a study entitled ``World DVD Planning Report'' and published recently by Strategy Analytics within its strategic advisory service, The Interactive Home.

The report also concludes that DVD will become the standard home video format within five years, largely replacing VHS cassettes. DVD video disc shipments this year will reach nearly 400 million units, and continue to soar to 2.3 billion by 2005, worth $44bn. Including other DVD formats (games, ROM, audio), shipments will reach 3.7bn by 2005, worth nearly $100bn.

The report shows that rising hardware sales are being offset by falling prices. Chinese-sourced players in particular are having a noticeable impact.

``The content industry will ultimately benefit the most from DVD's success,'' says David Mercer, Senior Analyst with Strategy Analytics. ``Manufacturers will continue to suffer from falling prices and declining margins, but DVD's superiority will tempt many consumers to buy more video and to replace their existing VHS collections.''

Overall consumer sales of DVD devices (set-top, PC, other) will reach 46 million units this year, including 21 million in the US and 17 million in Europe. Basic DVD players will account for two-thirds of set-top shipments in 2000, the remainder being DVD games consoles. The US leads the way, with expected sales of 9.0 million players, followed by Europe, with 4.9 million.

By the end of 2000, 14% of US and 5% of European homes will own at least one TV-based DVD player. In addition, many homes are acquiring DVD-capable PCs, so that overall household access to DVD is 25% in the US and 14% in Europe.

Company Background:

Strategy Analytics provides information and insights which help competitors develop strategies in consumer electronics and media, Mobile and fixed communications, personal computing, automotive multimedia, and enabling technology business. Contact: David Mercer, tel. (781) 235 6550, x218, fax (781) 235 6061. Email: dmercer@strategyanalytics.com Website: http://www.strategyanalytics.com

SOURCE: Strategy Analytics

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