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| Award-Winning
Sound Blaster Live! Value Delivers Enhanced User Experience Through Creative's Environmental Audio Technology |
| MILPITAS, Calif., April 8 /PRNewswire/ --
Creative Technology Ltd., the world's leading provider of multimedia products for the PC,
today announced that Compaq Computer Corporation is offering Creative's award-winning
Sound Blaster® Live! Value audio processor on its Prosignia Desktop PCs targeting small
and medium business customers. Based on the same highly-acclaimed architecture used in
Sound Blaster Live!, Sound Blaster Live! Value produces high-quality, digital audio for a
dramatically improved experience and a solid platform for business applications including
Internet and Intranet audio applications, presentations and speech-recognition. Sound Blaster Live! Value is designed to deliver digital audio processing with interpolation that enhances any audio playback or digital recording. With Sound Blaster Live! Value, all applications are instantly transformed, producing a rich, high-quality audio experience. When paired with a MicroWorks speaker system -- also offered by Compaq to Prosignia customers -- Sound Blaster Live! Value offers a powerful audio experience that is designed to represent the broadest range of sonic clarity. ``At Compaq, bringing increased functionality and delivering a higher quality experience is part of our on-going effort to build the best desktop solutions, '' said Bill Hensler, vice president and general manager, Small and Medium Business Division, Compaq Computer Corporation. ``Creative's Sound Blaster Live! Value is helping us meet this commitment by allowing us to offer the industry-acclaimed audio-solution-of-choice to our customers.'' ``It's very rewarding to see our leading audio technology being
offered by a key PC vendor like Compaq,'' said John Troutman, vice president of OEM Sales
and Marketing at Creative. ``We share a common goal in driving the accessibility of high
quality solutions to a broad range of consumers. Sound Blaster Live! Value realizes our
goal of delivering a high-quality experience and a high-value solution.'' Features of Sound Blaster Live! Value
Environmental Audio -- The Defacto Audio Platform Creative's Environmental Audio goes beyond 3D audio, adding reverb, echo, and other effects consistent with the room acoustics, position of the user, source of the sound, and many other cues. Environmental Audio enhances any audio content with intense acoustical effects that provide a sense of ambiance with preset settings for a variety of room types. Environmental Audio is excellent for business applications. It creates powerful, compelling presentations by enhancing audio/visual content. Top game developers are supporting Environmental Audio through Creative's widely-adopted open API -- Environmental Audio Extensions (EAX(TM)). For a complete list of titles that support Environmental Audio please check Creative's Website at: http://www.soundblaster.com/eaudio/eax/. About Creative Creative Technology Ltd. develops, manufactures and markets a wide array of advanced multimedia solutions for the PC, entertainment, education, music and productivity tools markets. Creative's products are marketed through both the OEM and retail channels under a variety of trademarks, including the ``Blaster'' family name. Sound Blaster® has become the multimedia industry's de facto audio standard. Sound Blaster is an audio platform consisting of a sound card or chipset, software drivers and bundled software applications that enable PCs to produce high quality audio. Creative's corporate headquarters and primary manufacturing are based in Singapore, with sales, distribution and research and development being carried out through an extensive, global network of subsidiaries located in North America, Europe, Asia and Africa. Sound Blaster and Blaster are registered trademarks of Creative Technology Ltd. All other products mentioned herein are trademarks of their respective owners and are hereby recognized as such. SOURCE: Creative Technology Ltd. |
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