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MediaBay Is Exclusive Provider of Spoken Word Audio Content to Creative's Savantium Web Site

Under the marketing partnership, MediaBay is the spoken word provider for Creative's savantium.com Web site. MediaBay content will be bundled with Creative's hardware products including NOMAD, NOMAD II, NOMAD Jukebox, and SoundBlaster. MediaBay will serve audio content such as news, magazines, audiobooks and MediaBay's exclusively-licensed old-time radio shows to savantium.com and will cross-promote Creative's hardware products online at mediabay.com and audiobookclub.com to its millions of monthly website visitors.

This partnership highlights MediaBay's strategy to increase revenue and profits by leveraging the Company's unique spoken word content library, much of which is proprietary. With the introduction of new digital download technology and portable devices, MediaBay continually strives to offer its 50,000 hours of premium spoken word content in new formats, including secure digital downloads. In a recent survey of the Company's 2.5 million customer base, 85 percent of respondents indicated interest in digital downloads of MediaBay content.

``Because of our heritage as an offline audiobook club, MediaBay's online consumer base has an affinity towards spoken word audio products like books, radio programs and news,'' says Michael Herrick, Chief Executive Officer of MediaBay, Inc. ``Digital download technology is the future of the online spoken word industry, and this partnership with Creative expands our reach to include customers who also have an affinity towards digital downloads.''

MediaBay's vast library of spoken word content includes tens of thousands of hours of audiobooks, old-time radio programs, audio versions of newspapers and magazines, author and celebrity interviews and audio horoscopes. MediaBay has primarily exclusive rights to over 60,000 old-time radio programs, and its Old-Time Radio Station has proven to be the most popular of the more than 2,500 radio stations on the Microsoft WindowsMedia.com Radio Station Guide, located at http://windowsmedia.com/radio.

``MediaBay is one of the leading providers of spoken word audio content for secure digital downloads,'' says Vincent Tong, senior product manager at Creative Labs. ``Whether our consumers are downloading content to a PC or one of our NOMAD products, this partnership will enable us to offer our customers a comprehensive source of entertaining and educational spoken word content.''

About MediaBay, Inc.

MediaBay, Inc. is the leading provider of premium spoken word audio content and products in hard goods and digital download formats both online and offline which it markets to its customer database of over 2.5 million names, 650,000 opt-in email addresses and more than 2.1 million unique website visitors. MediaBay, Inc. is one of the world's largest marketers of audiobooks through its Audio Book Club membership club which markets and sells tens of thousands of audiobook titles through direct mail and the Internet at http://www.audiobookclub.com. MediaBay, Inc. is also one of the world's largest marketers of old-time radio shows and classic videos through its Radio Spirits subsidiary which markets and sells its content library of over 60,000 radio shows and 3,500 videos on audio cassette, compact disc and video cassette through direct mail, retail and radio channels, as well as through the Internet at http://www.MediaBay.com. MediaBay.com, the Company's media portal site, is an innovative content and e-commerce website offering the Company's millions of customers and website visitors a single location for premium spoken word content and products available in hard goods and secure digital download formats.

Safe Harbor Statement Under The Private Securities Litigation Reform Act of 1995: The statements which are not historical facts contained in this press release are forward looking statements that involve a number of known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward looking statements. Such factors include, but are not limited to, risks relating to the Company's direct mail campaigns and the ability to retain Audio Book Club members, risks relating to the Company's growth strategy, dependence on third party service providers, uncertainty of the scope of future product returns, collection and risks associated with selling products on credit, competition and other risks detailed in the Company's Securities and Exchange Commission filings. The words ``believe'' and ``should'' and similar expressions identify forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date the statement, was made.

SOURCE: MediaBay, Inc.