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National Semiconductor Corporation (NYSE:NSM) announced today that its technology powers the Apex AD800 and Fisher S-2000 DVD players, which arrived on retailers' shelves in time for Thanksgiving, the traditional start to the American holiday shopping season.

The Apex AD800 is powered by Mediamatic's NDV8501. Its features include VCD, DVD Audio, SVCD, CD, CD-R/W, and MP3 capabilities. A built-in Dolby Digital Decoder delivers crisp, theater-quality audio. Progressive scan delivers true-to-film picture playback of DVD movie discs.

The Fisher S-2000 is powered by Mediamatic's NDV8401 DVD-on-a-chip. It is compatible with DVD, Video-CD and CD disks. The S-2000 includes a 10-bit video digital-to-analog converter and trick play options, including angle replay and reverse slow. Built-in Dolby Digital AC3 decoder delivers high quality audio. On-screen display allows easy maneuverability and built-in parental controls.

About National Semiconductor

National Semiconductor provides system-on-a-chip solutions for the information age. Combining real-world analog and state-of the-art digital technology, the company's chips lead many sectors of the personal computer, communications, and consumer markets. With headquarters in Santa Clara, Calif., National reported sales of $2.1 billion for its last fiscal year and has about 10,500 employees worldwide. Additional company and product information is available on the World Wide Web at www.national.com.

Note to Editors: National Semiconductor is a registered trademark and Mediamatics is a trademark of National Semiconductor Corporation. All other brand and product names are registered trademarks or trademarks of their respective holders.

Contact:

     National Semiconductor
     Trish Gessner, 408/721-5886
     trish.gessner@nsc.com