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GCS200 Speakers by Cambridge SoundWorks(R) Available Standard on Gateway(TM) Select, Gateway(TM) Essential, and GP-Series PC Lines |
| MILPITAS, Calif., July 13
/PRNewswire/NEWSdesk -- Creative Technology Ltd. (Nasdaq: CREAF), the renowned innovator
of market-leading multimedia solutions for personal entertainment, and Cambridge
SoundWorks, Inc. (Nasdaq: HIFI), a wholly-owned subsidiary of Creative and a leading
provider of high performance audio and home theater speaker systems, today announced that
the GCS200 speakers will be offered on standard configurations to Gateway (NYSE: GTW)
clients. The GCS200 speakers are designed by award-winning speaker designers at
Cambridge SoundWorks and are included on Gateway Select, Gateway Essential, and GP-Series
PC systems. Designed to meet the needs of consumers in search of a high-quality,
high-value solution, the GCS200 system is the first Cambridge speaker system to be bundled
with Gateway systems. ``At Gateway, we are always searching for high-quality products that can provide our clients with a high-value solution,'' said Bob Burnett, vice president of product management and planning, Gateway. ``Cambridge SoundWorks speakers allow us to offer an exceptional solution that complements Creative's high-quality audio cards -- both offered as standard solutions in our PCs. Creative's branded audio solutions continue to make an excellent choice for our clients.'' ``The ability to offer our top customers complete audio solutions from sound card to speakers is what we strive to do, said John Troutman, vice president, Sales and Marketing, OEM Business for Creative. ''Our goal at Creative is to continue leveraging our high-quality, name brand solutions to offer high-value opportunities for our key customers.`` Features and Benefits of GCS200 Speakers by Cambridge SoundWorks * Manufactured to the highest quality standards by Cambridge SoundWorks,
the critically acclaimed speaker manufacturer
* Headphone jack -- Easy access for private listening sessions.
Automatically mutes speakers when attached.
* Compact footprint requires minimal desktop space
* Superb tonal balance
* Delivers high quality, full-range sound at an exceptional price
About Creative's OEM Division Creative's OEM Division is dedicated to providing customized service and support for OEMs. The OEM Division is focused on designing solutions that target the PC, portable and imbedded solutions markets. Creative recognizes that OEMs increasingly rely on brand name solutions in order to differentiate in today's highly competitive PC market. Creative is able to offer OEMs its strong brand name and industry standard solutions that have come to be associated with the high-quality and reliability that consumers demand. Creative's OEM Division utilizes resources and advanced technology in audio, speakers, graphics and PC-DVD from its wholly-owned subsidiaries -- Emu Systems, EcTiva, Digicom Systems, Cambridge SoundWorks and Silicon Engineering, Inc. -- to produce a broad range of cost-effective solutions that provide OEMs with a competitive advantage. About Cambridge SoundWorks Cambridge SoundWorks, a wholly-owned subsidiary of Creative Technology Ltd., manufactures 39 different models of home stereo, car stereo, home theater and computer speakers. It is the country's first and largest factory-direct stereo company, selling its stereo speaker products and sound systems in its 26 retail stores in Massachusetts, New Hampshire, Maine, Connecticut and California. Its speakers and sound systems are also offered directly to the consumer through its national catalog. About Gateway Gateway, a Fortune 250 company founded in 1985, focuses on building lifelong relationships with consumers and businesses through complete technology personalization. Gateway ranked number one in U.S. consumer desktop PC sales in the first quarter of 1999 (a) and number one in customer loyalty (b). Gateway's 19,000 employees worldwide serve clients with services and built-to-order computers that consistently win top awards from leading industry publications. Gateway had total global revenue of $7.5 billion in 1998 and shipped 3.54 million systems. For more information, visit the Company's Web site at www.gateway.com. (a) According to Gartner Group/Dataquest US PC Quarterly statistics.
(b) According to a survey from October 1998 to March 1999 by AC Nielsen.
About Creative Creative Technology Ltd. develops, manufactures and markets a wide array of advanced multimedia solutions for the PC, entertainment, education, music and productivity tools markets. Creative's products are marketed through the OEM, systems integrator and retail channels under a variety of trademarks, including the ``Blaster'' family name. With the new Sound Blaster® PCI standard, Creative has produced a solution that utilizes a combination of hardware and software for near-perfect compatibility with existing DOS and Windows titles. Creative's corporate headquarters and primary manufacturing are based in Singapore, with sales, distribution and research and development being carried out through an extensive, global network of subsidiaries located in North America, Europe, Asia and Africa. NOTE: Sound Blaster and Blaster are registered trademarks of Creative Technology Ltd., in the United Stated and/or other countries. Cambridge SoundWorks and SoundWorks are registered trademarks of Cambridge SoundWorks, Inc. in the United States and/or other countries. Gateway and the stylized Gateway logo are trademarks of Gateway, Inc. All other products mentioned herein are trademarks of their respective owners and are hereby recognized as such. SOURCE: Creative Technology Ltd. |
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