3DsoundSurge Press Release: AIWA Chooses Texas Instruments Audio Solutions to Power New Automotive Digital Music System

AIWA Chooses Texas Instruments Audio Solutions to Power New Automotive Digital Music System

TI's DSP Fuels Industry's First Car Audio Player to Support MP3 and WMA

DALLAS, Dec. 4 /PRNewswire/ -- Continuing to drive innovation in the Internet audio industry, Texas Instruments Incorporated (NYSE: TXN; TI) today announced that its power-efficient digital signal processor (DSP) has been selected as the engine for AIWA's new, automotive digital audio system designed for in-dash installation. The car audio player, model CDC-MA01 and CDC-MA01R, is the industry's first car audio system designed to support both MP3 and Windows Media Audio (WMA). This design-win, in addition to its numerous other customer successes, places TI's DSP in the driver's seat as the semiconductor of choice for consumer electronics manufacturers due to its flexible design, high performance and low power system capabilities. (See www.ti.com/sc/internetaudio for more details .)

``As one of the leaders in producing industry-first audio technology, AIWA has developed an innovative product with the addition of the first automotive multi-format audio player, just as the CD-R market begins to take off,'' said Jennifer Wu, worldwide marketing manager of Internet Audio CD at TI. ``AIWA's new car audio player adds to the extensive list of consumer audio products that feature TI DSPs, including products for the home, car and portable use.''

Now available in the U.S., AIWA's car audio player is a 1-DIN type car audio system that supports CD-R, CD-RW and standard music CDs. Designed for sale and installation by aftermarket resellers only, the 2-disc audio player features an LCD display for song title and artist name. The CDC-MA01R model will also come with a Radio Data System in select parts of the world, delivering the best quality radio reception and minimizing interruptions.

TI provides high-performance, low-power, programmable DSP and analog-based solutions for many digital audio segments and designs ranging from portable Internet audio players and digital radios to home jukeboxes and home theaters in a box. TI's award-winning DSP technology is designed into more than 80 Internet audio devices, including products from eight of the top 10 consumer electronics manufacturers.

About AIWA

AIWA Co., Ltd, based in Tokyo, Japan is one of the world's leading manufacturer and marketer of consumer and professional audio, visual, mobile and communications products. The company is also going to create a line of unique, high quality products for personal use which meet the needs of the era of AV/IT integration and broadband networks applying highly renowned miniature mechatronics technology as well as audio/visual and recording technology such as DVD and Mini Disc.

About TI

Texas Instruments Incorporated is the world leader in digital signal processing and analog technologies, the semiconductor engines of the Internet age. The company's businesses also include sensors and controls, and educational and productivity solutions. TI is headquartered in Dallas, Texas, and has manufacturing or sales operations in more than 25 countries.

Texas Instruments is traded on the New York Stock Exchange under the symbol TXN. The company's web site is www.ti.com .

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