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Creative's new surround sound speakers will give gamers and audio lovers the great-value surround sound they want

Designed for gamers, audio enthusiasts and especially those who demand quality, power and value, these speakers represent a new generation in Creative's 4.1 surround sound range, bringing users a solution that's optimised for even higher standards of gaming and audio excellence. They handle a frequency range between 40Hz and 20kHz, deliver a total power output of 41 Watts RMS, and leverage the 4-channel surround capabilities of Sound Blaster cards.

Engineered by the speaker specialists at Creative Labs and Cambridge SoundWorks to pump out penetrating bass, the Creative Inspire 4.1 4400 is perfect for games that incorporate EAX and EAX Advanced HD - the audio standards developed by Creative Labs to deliver incredible special effects and realistic sound staging when playing. These new advanced speakers are an ideal match for Creative Sound Blaster cards and produce a clean, detailed and immersive 4.1 audio experience. Behind the ultra-real bass is the all-wood subwoofer, rated at 17 Watts RMS. This low-end impact is complemented by the four precision satellite speakers; each is rated at 6 Watts RMS.

Creative Inspire 4.1 4400 speakers share the technology foundations of the entire Creative Inspire range with high-quality components and materials, including wood in the subwoofer. The special design of the satellites, with shaped face plates that maximise sound dispersion, adds brightness and dynamic imaging to the overall sound. Magnetic shielding avoids interference to desktop electronics or monitors. As a final feature for added ease and control, the system comes with a wired remote control.

According to Leonardo Colucci, European brand manager for Speakers with Creative Labs Europe, "These new speakers offer a dynamic, focused and realistic 4.1 audio performance. For the gamer or music fan, they bring to the market the latest research at Creative and Cambridge SoundWorks, and offer users the sound they have always wanted.

"Developers are constantly improving the audio dimension of their games, with shifting perspectives and sound staging," he adds. "In these new speakers the gamer looking for a more involving experience will have a solution that gives exceptional results."

About Creative Labs

Creative (Nasdaq: CREAF) is the worldwide leader in digital entertainment products for the personal computer and the Internet. Famous for its Sound Blaster and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed D.A.P Jukebox. The company's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.

Founded in 1981, Creative Technology's corporate headquarters are based in Singapore. Creative Labs Europe was established in 1993 to capture a bigger share of the growing European market. A fully fledged European operation was put in place by General Manager Michael Sullivan, with sales offices in France, Spain, Portugal, Italy, Germany, UK, Benelux, Denmark, Sweden and Poland. Creative's European Operations and Technical Centre (EOTC) facility is based in Dublin, Ireland. The EOTC acts as the central hub to Creative Labs' European business, providing an efficient localised and customised product supply for the European market and customer support to complement sales office activities in several countries. The European operation currently employs around 500 staff.